Ran across this post from Sue Barrett who attended The "Optimising the Sales Force" conference.
Sue makes a list of takeaways about how sales is changing that she gleaned from the conference.
Well worth a read as simple sales coaching.
Key highlights and messages for me were:
1. In B2B sales, customer loyalty is heavily weighted to the experience a customer has with the sales person far exceeding brand, product and price value ratio....
To read the full post, click here.
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